ISO 19809:2017 pdf – Packaging — Accessible design — Information and marking

ISO 19809:2017 pdf – Packaging — Accessible design — Information and marking.
Scope This document provides requirements and recommendations concerning accessible design of consumer packaging with regard to information and marking. This document specifies considerations and methods for designing and presenting information and marking to make consumer packages accessible to people with the widest range of capabilities by considering their sensory and cognitive abilities. This document applies to all types of information and marking presented on consumer packaging. Specifically excluded from this document are information and marking for medicinal products and medical devices including tamper verification. The design considerations and methods specified in this document are primarily intended for designers, developers and evaluators of packaging. 2 Normative references The following documents are referred to in the text in such a way that some or all of their content constitutes requirements of this document. For dated references, only the edition cited applies. For undated references, the latest edition of the referenced document (including any amendments) applies. ISO 3864-1, Graphical symbols — Safety colours and safety signs — Part 1: Design principles for safety signs and safety markings ISO 8317, Child-resistant packaging — Requirements and testing procedures for reclosable packages ISO 17351, Packaging — Braille on packaging for medicinal products ISO 21067-1, Packaging — Vocabulary — Part 1: General terms ISO 24503, Ergonomics — Accessible design –Tactile dots and bars on consumer products
3? Terms? and? definitions For the purposes of this document, the terms and definitions given in ISO 21067‑1 and the following apply. ISO and IEC maintain terminological databases for use in standardization at the following addresses: — IEC Electropedia: available at http://www.electropedia.org/ — ISO Online browsing platform: available at http://www.iso.org/obp 3.1 cognition extent to which a user can understand the appropriate information as it is intended [SOURCE: ISO 17480:2015, 3.5]
3.2 consumer packaging packaging, constituting, with its contents, a sales unit to the final user or consumer at the point of retail [SOURCE: ISO 17480:2015, 3.1] 3.3 context of use combination of specified users, goals and tasks, resources and environment Note 1 to entry: The environment in a context of use includes the technical, physical, social and organizational environments. [SOURCE: ISO 9241‑11:1998, 3.5 — modified.] 3.4 instrument-based evaluation evaluation that uses measurement instruments to obtain data 3.5 user-based evaluation evaluation that uses a method involving users with or without the use of measurement instruments and provides insight into the user’s sensory, physical and cognitive aspects 3.6 tactile information human sensory information generated by touch Note 1 to entry: There are two types of touch sensing. One is passive and the other active, the latter being called haptic. In this document, tactile information means both types of touch sensing. 4 Design considerations for increasing accessibility of information and marking for packaging 4.1 General design consideration 4.1.1 Considerations of diverse users and diverse contexts of use Designing information and marking of packaging shall consider on diverse users and diverse context of use. Diverse users include users with different ages, genders, human abilities (sensory, physical and cognitive), languages, as well as life styles and cultures. Context of use includes different physical environments (lighting, thermal condition), tasks involved in and social and organizational environments. Annex A presents disabilities of human sensory, physical and cognitive abilities, and their consequences, as well as aging effects.
4.1.3 Use of simple and clear information Information and marking on packaging shall be simple and comprehensive for older people and people with visual and cognitive disabilities to understand the meaning correctly and instinctively. Ambiguous information and marking that cause misunderstanding and misidentification shall not be used. The following considerations may apply but are not restricted to the following: — use consistent expressions with common words, phrases, symbols and pictograms; — select as little information as possible depending on the level of priority of the information; — use a classification or hierarchy of the information when presenting; — use graphic symbols or pictograms rather than long and complex wordings. 4.1.4 Highlighting information and marking of importance Information and marking which are important for correct identification and use shall be clearly shown by highlighting them with different features from the adjacent areas. The following considerations may apply but are not restricted to the following: — use different colour from the adjacent areas; — use different texture from the adjacent areas; — use different sizes or types of font, symbols and pictograms from the adjacent area; — use different sizes or types of font, symbols and pictograms from the adjacent areas; EXAMPLE Sans Serif words or sentences used in the Serif sentences. — provide notes and/or examples when necessary. 4.1.5 Limited amount of information and marking The amount of information and marking on packaging should not be too much to read or understand. Important information shall be prioritized. Unnecessary, redundant and repeated information not required shall be omitted.